Our expert for Roaming Value-Added Services (VAS) I'm Natalia and I'm happy to support you

Benefit from our global offering for hosted Roaming VAS

Traditional roaming is steadily growing. M2M traffic based on 4G/5G non-standalone (NSA) is booming, promising even more growth with 5G SA, and VoLTE roaming is driving the market as well. We support you in today's challenging and competitive environment, helping you to maximize revenues, reduce costs, protect your networks, and ensure a seamless, high-quality service for your subscribers. 

 

Enhance your roaming capabilities and optimize your business

Through our Roaming VAS cloud-based platform, you can benefit from fast and seamless service activation from a single source, enhanced by advanced analytics and technical support. We handle implementation, activation, service maintenance, and post-sales, helping you save money and improve your roaming business. Our Roaming VAS offers a set of services available via the cloud, dedicated to optimizing different aspects of your roaming business. These include proper roaming traffic distribution (hosted Steering of Roaming) and M2M traffic monetization (IoT detection analytics). We continuously work on adding new features to existing services and are ready to share our extensive expertise and knowledge with you.

 

Highway traffic in the city at night with yellow and orange blurry car lights.
A magenta background with a white cloud and 5G in it hovering above three pyramids with a wifi symbol.

Hybrid steering for 2G-5G

Hybrid steering (OTA + SS7) for optimal accuracy
An abstract 3D landscape depicting a futuristic data flow concept.

VoLTE steering

VoLTE steering ensures accuracy amid 3G shutdown
An abstract background with yellow glowing lines and blurred numbers in the background.
A magenta background with two sheets of statistic data and on the top right a circle with two arrows.

Roaming intelligence

On-line real-time advanced analytics

The value of hosted Roaming Value Added Services

Discover the value of our hosted, signaling-based roaming value-added services. Enjoy easy and fast implementation with our “plug & enjoy” principle, going live just a few weeks after the purchase order is signed. With no CAPEX investment required, you save on costs and minimize the need for extensive human resources. 

Designed by industry leaders, our solutions are flexible and adaptive. Benefit from double technical control and support from both ourselves and our partners, ensuring optimal performance. 

Plus, there's no technical impact—no local equipment installation or specific SS7 requirements needed. Experience seamless integration and enhanced roaming services with the help of our expertise.

Key facts for our Magenta Security Roaming solution

Features

FeaturesDescription
Hosted Hybrid Steering of Roaming (25 – 5G)Supports all mobile core generations (2G to 5G, IMS, VoLTE, IoT M2M). Offers OTA, signaling-based, and hybrid steering. Cloud-based via our signaling network. Multi-tenant support ensures isolation. High precision SS7 control, real-time monitoring, advanced reporting, and machine learning for intelligent steering. Fully GSMA compliant with robust security.
Hosted Border Roaming (2G – 5G NSA)Ideal for operators in small or border-dense countries. Prevents unwanted roaming by ensuring subscribers stay connected to home networks. Ensures accurate steering for roamers.
Campaign Management – Welcome SMSAdvanced tool for managing Welcome SMS with campaign profiling and bill shock prevention. Sparx™ dynamically targets roamers with personalized campaigns, leveraging customer data for real-time, relevant messaging. Ensures the right message at the right time.
Virtual Home EnvironmentEnsures familiar home short codes (HSC) and intelligent call assistance (ICA) for roamers. Corrects misdialed calls and simplifies VAS access, enhancing user experience and boosting operator revenue.
Roaming IntelligenceSecure and advanced real-time analytics for international roaming. Provides detailed dashboards, transaction-level insights, and online tracing for comprehensive monitoring and investigations.
Hosted Gateway Location RegisterOptimize inbound roaming traffic and reduce costs. Acts as a bridge between VLR/SGSN and HLR, enhancing location updates and handling subscriber data for increased revenue. Fully 3GPP & GSMA compliant.

Managed hosted services vs standalone plattform

PhaseLocal serviceHosted service
Purchasing  
processREP (due to HW cost)regular order
equipment delivery6 months - 1 year after RFPno need
customs clearanceup to 2 monthsno need
timing> 1,5 year (average 8 mo RFP & 9 mo HW delivery)3 weeks to sign PO
FTE involvementlegal, procurement , technical, businesslegal, technical, business
Implementation  
equipment installationaverage 3 weeksno need
FTE involvementall technical teamsfew persons leading the project
FTE trainingoften at separate cost, 1 week, all tech stufffree of charge, 1-2 days, project leaders
Service launch  
Go live1,5 - 2 years after launch of the project6 weeks after PO is signed
Network impactyesno
Troubleshooting impactyesweak
Service & maintenancedone by customerdone by provider
Pricing  
Commercial offerCAPEXOPEX negotiated at Group level

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Benefit from our steering of Roaming Service

Revenue Growth

Our Steering of Roaming service has driven an average of 20% year-on-year revenue growth for our clients through optimized roaming strategies and efficient traffic management.

Margin Improvements

Clients report significant margin improvements due to reduced costs from intelligent traffic steering and optimized wholesale agreements.

Data Traffic Efficiency

Clients experience a 2.5 to 2.7x increase in data traffic efficiency on networks with improved QoS, following the 3G sunset and the addition of new 4G and 5G layers.

Tune up with global news updates

Enjoy the latest updates around our Roaming Value-Added Services (VAS) solution and related Internet services.

News
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German wholesale meets global carrier services.

News
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Deutsche Telekom Global Carrier targets LATAM growth.

News
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Rolf Nafziger transitions to new role.

News
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Roaming security: Protocol protection, no hubbing.

News
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Won Global Carrier award for Blockchain Innovation.

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